CLIENT HUB // RSM
Onsite & Interactive Content
Interactive assets encourage or require audience engagement (e.g., a web page or quiz). These assets can be onsite or not.
Campaign Web Page
This web page collates all the assets related to a particular campaign/business strategy.
- RSM’s team will post to website in their CMS
- Deliverables:
- Word doc with final copy
- Web page layout PDF, to guide RSM web team’s build
- Images used within layout
- Buying stage: Early | Middle | Late
- Gated: No
- Sample Asset ID: RSM18e_035_Hub_ModernExperience
Interactive Listicle (Ceros)
This listicle (copy is developed as brief list items) uses interactive functionality to highlight more in-depth follow-up content.
- Created by C4D on Ceros platform
- RSM’s team will post to website in their CMS
- Deliverables:
- standard web images (small hero, card, mobile small, social)
- CTA (call to action) web image
- Ceros options:
- standalone link (Ceros URL separate from RSM website)
- snippet code (to embed on RSM webpage)
- source code files (for RSM to host on their site)
- Number of pages: 6-8
- Number of words: 600-800
- Buying stage: Early
- Gated: No
- Timeline: approximately 8-10 weeks
- Sample Asset ID: RSM19e_002_LST-C_MiddleMarketCloud
Assessment (involve.me)
This asset can be a quiz, assessment test, or calculator and includes a score, grade, profile or other result.
- Created by C4D on involve.me platform
- RSM’s team will post to website in their CMS
- Deliverables:
- E-Book web images (small hero, card, mobile small, social)
- involve.me options:
- involve.me link
- custom domain
- embed code
- Number of questions: 5-7
- Buying stage: Early | Middle | Late
- Gated: No | Yes
- Timeline: approximately 8-10 weeks
- Sample Asset ID: RSM16e_012_Netsuite
Quiz Results One Pager (static)
This asset can be a quiz, assessment test, or calculator and includes a score, grade, profile or other result.
- Created by C4D on involve.me platform
- RSM’s team will post to website in their CMS
- Deliverables:
- E-Book web images (small hero, card, mobile small, social)
- involve.me options:
- involve.me link
- custom domain
- embed code
- Number of questions: 5-7
- Buying stage: Early | Middle | Late
- Gated: No | Yes
- Timeline: approximately 8-10 weeks
- Sample Asset ID: RSM16e_012_Netsuite